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Week 6 -Unique Consumer Marketing – How To Get Your Target Consumer Excited

Dec. 5, 2019 :: 12:00 – 1:30 PM


Jen Cafferty will join Daniel Karsevar for the PlantBased Solutions Fall 2019 Master Class Series session on Unique Consumer Marketing – How to Get Your Target Consumer Excited during which time these two industry experts will interact live with participants and share strategies and tools with you to help you plan ahead for the growth of your plant-based product.  Register today and join an entrepreneurial community of plant-based innovators passionate about growing, launching and scaling into the plant-based space.

Guest for this session:

Jen Cafferty talks about unique consumer

As founder and CEO of The Nourished Group, formerly The Gluten Free Media Group, Jen Cafferty is a nationally recognized expert on connecting gluten-free and free-from brands to consumers. ABOUT JEN

Video Link To Class:

Zoom Link:

Meeting ID 783-187-644  When you login, share your name and your company name.

[toggle title=”Meeting Invitation (more detailed)”]Daniel Karsevar is inviting you to a scheduled Zoom meeting.

Daniel Karsevar is inviting you to a scheduled Zoom meeting.

Topic: Master Class for Startups: WEEK 6
Time: Nov 28, 2019 12:00 PM Eastern Time (US and Canada)

Join Zoom Meeting

Meeting ID: 783 187 644

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Topics which will be discussed LIVE with Jen Cafferty include:

  • Types of marketing campaigns
  • In-store, sampling, trade events, social media, influencer marketing, and digital campaigns
  • Setting and tracking KPIs
  • Estimating and measuring ROI

Handouts / Advanced Prep Work:

Developing A Comprehensive Marketing Plan

Additional Resources