David Swintosky on Brand Positioning

About David Swintosky, CFO of Improved Nature:

David has twenty-five years of professional experience in executive leadership, investment banking and strategic consulting. His background David Swintosky - Dunning Capital LLCincludes M&A, capital markets strategy, IPOs and secondary offerings of debt and equity, private debt and equity transactions, restructuring, board positions, corporate development and joint ventures. During his career, he has worked for PricewaterhouseCoopers (1992-1994) and Ernst & Young (1995-2000). In 2000, he founded Dunning Capital, LLC, a boutique strategy consulting firm and investment bank in Raleigh, NC. He holds board positions at Scriyb.com, MyDrugCosts.com, ZynBit.com, Ocean Hugger Foods, and several other companies. He has been a strategic advisor for Improved Nature since its formation in 2015, serving as Interim CFO leading fundraising efforts and business development.

About Improved Nature, LLC:

Founded in 2015, Improved Nature® is a B2B plant-based food company. The Company’s management team has broad capabilities in commercial food production and has developed a proprietary manufacturing process to make its base products with only two ingredients – water and non-GMO plant protein concentrate. The base products can then be used to produce better for you, clean label ingredients and products including crunchy and chewy snacks and sustainable alternatives to animal proteins. The Company’s first FDA certified plant opened in June 2017 in Garner, NC.

Join David Swintosky and Daniel Karsevar during PlantBased Solutions Master Class 2019

Topics which will be discussed LIVE with David Swintosky include:

  • Who is the person most likely to purchase your brand?
  • What exactly is brand positioning?
  • How to develop a competitive set that results in a positioning statement.

David Swintosky will join Daniel Karsevar for the PlantBased Solutions Fall 2019 Master Class Series  session on brand positioning during which time these two industry experts will interact live with participants and share strategies and tools with you to help you position your brand. Register today and join an entrepreneurial community of plant-based innovators passionate about growing, launching and scaling into the plant-based space.